#K12PRchat Archive | Participate

JulieThannum May 2 @ 8:00 PM EDT

Questions for tonight's #k12prchat

BBDaneDell - Moderator May 2 @ 8:00 PM EDT

Welcome to #k12prchat. Let us know you're here, where you are tweeting from, tag a friend you think should participate and answer Question 0

cateked May 2 @ 8:00 PM EDT

Lights. Camera. ACTION! #k12prchat

BBDaneDell - Moderator May 2 @ 7:58 PM EDT

Get those fingers warmed up. It is almost time for #k12prchat. A last chance to view questions for tonight below. #schoolpr

suhailafarooqui May 2 @ 8:01 PM EDT

Really excited to talk with all of you about the importance of #CustomerService in everything that schools do #k12prchat @K12Insight

sarahwelch0613 May 2 @ 8:01 PM EDT

Sarah Welch, Keystone Oaks, Pittsburgh, PA #k12prchat

jfiler May 2 @ 8:02 PM EDT

A0: Jill Filer, Harrisonville, MO. #k12prchat

smithsteph May 2 @ 8:02 PM EDT

Stephanie here from MO and hopeful that @marci_minor @mcronk4875 @jfiler are here. #K12PRchat

tjentz May 2 @ 8:02 PM EDT

A0: Tracy Jentz, soon to be at #gfedchat, @ChipotleTweets crew picking up lunch with our group celebrating Thanksmas #k12prchat

jfiler May 2 @ 8:03 PM EDT

Here Stephanie! Let's add @ericajchadler & @benfisher99 #k12prchat

In reply to @smithsteph, @marci_minor, @mcronk4875, @benfisher99

emdugan May 2 @ 8:03 PM EDT

Evening everyone! Emily here from VA. #k12prchat

ACPSCoachK May 2 @ 8:03 PM EDT

Q0: Kendra from Florida, @ACPSPDGal should join! Mine was @BananaRepublic. I got a $90 pair of jeans for $20 b/c of wrong rack. #k12prchat

JulieThannum May 2 @ 8:03 PM EDT

Julie Thannum chiming in from great state of Texas tagging friend @jaytay05 #k12prchat A0 My best customer service is when customer is angry

jleib75 May 2 @ 8:03 PM EDT

Jesse from VA hoping @Kellsinfotweets who wrote the book on customer service in k12 joins #k12prchat

Bob_Mosier May 2 @ 8:04 PM EDT

Glad to be back after a hiatus. Logging in from Maryland, where my Capitals still cling to life. #K12PRchat

smithsteph May 2 @ 8:04 PM EDT

A0: had a quick fix on a necklace from mom and pop shop and was told no cost just pay it forward. Made my day. #k12prchat

BBDaneDell - Moderator May 2 @ 8:05 PM EDT

Questions 1 #k12prchat

cateked May 2 @ 8:05 PM EDT

Here in Deerfield, IL with cold fingers after watching lax. @pegmannion? A0: Any interaction with @SouthwestAir = A+ customer svc #k12prchat

BBDaneDell - Moderator May 2 @ 8:00 PM EDT

Welcome to #k12prchat. Let us know you're here, where you are tweeting from, tag a friend you think should participate and answer Question 0

EmilyR_Goonan May 2 @ 8:05 PM EDT

Hello from Plymouth, MA! I've been looking forward to this chat on #customerservice. 👏🏼👏🏼👏🏼 #k12prchat

BBDaneDell - Moderator May 2 @ 8:06 PM EDT

Best #customerservice experience ever was on @SouthwestAir w/4 kids under 5 & twin 9 mth olds Flight attendants were there for us #k12prchat

suhailafarooqui May 2 @ 8:06 PM EDT

A1: #CustomerService is a culture shift not just 1 more thing to add to your list of work https://t.co/RIht4Z2rm2 #k12prchat @K12Insight

BBDaneDell - Moderator May 2 @ 8:06 PM EDT

Glad to have you here on #k12prchat

In reply to @jleib75, @Kellsinfotweets

smithsteph May 2 @ 8:06 PM EDT

A1: Being responsive, answering questions, having good dialog with parents and community. Trying to be present #k12prchat

jfiler May 2 @ 8:07 PM EDT

A1: Meeting all our customers'-staff, students, parents, community-needs in a timely, positive, and more-than-expected manner #k12prchat

JennQBrendan May 2 @ 8:07 PM EDT

Checking in for tonight's #k12prchat from DE where they don't have PR peeps in schools & there isn't a local NSPRA chapter. 😰

BBDaneDell - Moderator May 2 @ 8:07 PM EDT

Customer service is thinking about the experience of other and then meeting or exceeding those expectations. #k12prchat

emdugan May 2 @ 8:07 PM EDT

A0: Most recent ex. was going to Fossil to get watch batteries replaced. Super nice people and they replaced batteries for free. #k12prchat

JulieThannum May 2 @ 8:07 PM EDT

Q1: good K12 customer service means anticipating and surpassing the needs of your customer regardless of their attitude #k12prchat

EdTechMack May 2 @ 8:07 PM EDT

A0: Melissa from KS here -- #k12prchat I would love to see @IamCodyKennedy chime in (from my kids' district).

smithsteph May 2 @ 8:07 PM EDT

great point about their attitude. #k12prchat

In reply to @JulieThannum

ACPSCoachK May 2 @ 8:07 PM EDT

Q1: It means making people feel welcome, upholding your mission as a district, & displaying creative problem solving tactics. #k12prchat

BBDaneDell - Moderator May 2 @ 8:08 PM EDT

Also, lets all welcome @suhailafarooqui as our special guest. We are lucky to have him. #k12prchat

cateked May 2 @ 8:08 PM EDT

Hi Suhail! You're the right person to share your (k12)insight with #k12prchat!

In reply to @suhailafarooqui, @K12Insight

tjentz May 2 @ 8:08 PM EDT

A1: Providing good service, information and news to our stakeholders in a format that works best for them #k12prchat

smithsteph May 2 @ 8:08 PM EDT

thanks for being with us tonight. Excited to learn new things. #k12prchat

In reply to @BBDaneDell, @suhailafarooqui

suhailafarooqui May 2 @ 8:08 PM EDT

A1: Important to get in mindset that schools have customers even though we may not have called them that #k12prchat @K12Insight #schoolpr

emdugan May 2 @ 8:08 PM EDT

A1: Working with families and maybe going outside of your knowledge to help them, not passing them along. #k12prchat

smithsteph May 2 @ 8:09 PM EDT

I like the idea of making people feel welcome in our districts. #k12prchat

In reply to @ACPSCoachK

JulieThannum May 2 @ 8:09 PM EDT

You have NSPRA family across US and Canada!!!#k12prchat

In reply to @JennQBrendan

K12Insight May 2 @ 8:09 PM EDT

Thanks @cateked! Great to see you #k12prchat

cateked May 2 @ 8:08 PM EDT

Hi Suhail! You're the right person to share your (k12)insight with #k12prchat!
In reply to @suhailafarooqui, @K12Insight

cateked May 2 @ 8:09 PM EDT

A1: Good #CustomerService is anticipating needs, making sure resources are available to meet them, & making the connections #k12prchat

hjreed May 2 @ 8:09 PM EDT

A1. Making the other person feel valued & heard. #k12prchat

smithsteph May 2 @ 8:10 PM EDT

It is amazing what happens when you just take the time to listen and hear what someone is saying to you. #k12prchat

In reply to @hjreed

EdTechMack May 2 @ 8:10 PM EDT

A1: Client-facing experiences = positive, responsive, compassionate, encouraging, informative, transparent. Give > expected. #k12prchat

cateked May 2 @ 8:10 PM EDT

Yes, and! Know who "customers" are: parents, students, staff, grandparents, community members, local leaders, business community #k12prchat

suhailafarooqui May 2 @ 8:08 PM EDT

A1: Important to get in mindset that schools have customers even though we may not have called them that #k12prchat @K12Insight #schoolpr

CorMur21 May 2 @ 8:11 PM EDT

A1: #CustomerService in schools has 3 parts #k12prchat

derekduncan May 2 @ 8:11 PM EDT

A1: Be excellent to eachother. #k12prchat

jfiler May 2 @ 8:11 PM EDT

A1: Anticipating their next question/need & fulfilling it before they ask. #k12prchat

BBDaneDell - Moderator May 2 @ 8:12 PM EDT

Question 2 #k12prchat

cateked May 2 @ 8:12 PM EDT

Once an @INSPRABoard member, always an @INSPRABoard friend! Miss you! #k12prchat

In reply to @JulieThannum, @JennQBrendan, @INSPRABoard, @INSPRABoard

suhailafarooqui May 2 @ 8:12 PM EDT

A1: Part 1 for #CustomerService: Imagine you have community member w question/comment/concern? How do they get in touch with you? #k12prchat

marci_minor May 2 @ 8:12 PM EDT

Had to finish dinner! Grilling on the one night it's not raining in Mid-MO! #K12PRchat

In reply to @smithsteph, @mcronk4875, @jfiler

sarahwelch0613 May 2 @ 8:12 PM EDT

A1: Being responsive and going above and beyond to provide the best education and environment possible for every student. #k12prchat

EmilyR_Goonan May 2 @ 8:12 PM EDT

Q1: Providing a WELCOMING experience in person as well as through digital communication. #k12prchat

smithsteph May 2 @ 8:13 PM EDT

we did that too. #k12prchat

In reply to @marci_minor

suhailafarooqui May 2 @ 8:13 PM EDT

A1: How QUICKLY do you respond to people's concerns/comments/questions? How QUICKLY do you measure your response? #k12prchat @K12Insight

marci_minor May 2 @ 8:14 PM EDT

A1: Being available, responsive, and providing solutions, even it's not an answer someone wants to hear. #k12prchat

CorMur21 May 2 @ 8:14 PM EDT

A1: Do you train your staff so responses are always accurate, complete, and courteous? (Even when they're having a bad day) #k12prchat

sarahwelch0613 May 2 @ 8:14 PM EDT

A2: Just for that reason - because their is choice and it doesn't always cost the parent more money. #k12prchat

smithsteph May 2 @ 8:14 PM EDT

try to respond within 24 hours, but quicker if there is a concern or important question. 24/7 #k12prchat

In reply to @suhailafarooqui, @K12Insight

cateked May 2 @ 8:15 PM EDT

Hey @KarenGeddeis - see that #Improv reference right there in #k12prchat?

In reply to @KarenGeddeis

tjentz May 2 @ 8:15 PM EDT

A2: Our mission is FOR THE KIDS. We need to keep that at our center, always. If we don't, we don't deserve our jobs. #k12prchat

EdTechMack May 2 @ 8:15 PM EDT

Even if you can't answer/help, follow up if you must "pass them along." Ensure the work has been done & ?s have been answered. #k12prchat

emdugan May 2 @ 8:08 PM EDT

A1: Working with families and maybe going outside of your knowledge to help them, not passing them along. #k12prchat

juliemcclurg May 2 @ 8:15 PM EDT

Just joining from McKinney, TX! #k12prchat

BBDaneDell - Moderator May 2 @ 8:15 PM EDT

Customer service gets at emotion & how much people perceive you care. If you don't care about them, do you care about their kids? #k12prchat

EmilyR_Goonan May 2 @ 8:15 PM EDT

Q2: Because "People will forget what you said... what you did, but will never forget how you made them feel." Maya knows. 🙌🏼 #k12prchat

suhailafarooqui May 2 @ 8:16 PM EDT

A1: Do you train your staff so responses are always accurate, complete, and courteous? (Even when they're having a bad day) #k12prchat

ACPSCoachK May 2 @ 8:16 PM EDT

Q2: Families & Ss have to want to be in your school/district. We have to make them feel our passion. #k12prchat

jfiler May 2 @ 8:16 PM EDT

A2 Impressions, feelings, culture matter. Parents want their children in schools that care; good customer service shows you care #k12prchat

hjreed May 2 @ 8:16 PM EDT

A2. Word of mouth and referrals are more important than ever. Our reputation precedes us. #k12prchat

BBDaneDell - Moderator May 2 @ 8:16 PM EDT

How should we be measuring customer service? #k12prchat

suhailafarooqui May 2 @ 8:13 PM EDT

A1: How QUICKLY do you respond to people's concerns/comments/questions? How QUICKLY do you measure your response? #k12prchat @K12Insight

smithsteph May 2 @ 8:17 PM EDT

A2: because it shows we care and we are in the people business. Our reputation is everything. #k12prchat

BBDaneDell - Moderator May 2 @ 8:17 PM EDT

So glad you could make it. #k12prchat

In reply to @juliemcclurg

marci_minor May 2 @ 8:17 PM EDT

@CorMur21 Courteous is the tricky part sometimes :) My leaders taught me-instead of one answer, be open to a few solutions. #k12prchat

suhailafarooqui May 2 @ 8:17 PM EDT

24 hrs is great! More important: Define your standard and stick to it. #k12prchat https://t.co/nZpQ0VwBCB

smithsteph May 2 @ 8:14 PM EDT

try to respond within 24 hours, but quicker if there is a concern or important question. 24/7 #k12prchat
In reply to @suhailafarooqui, @K12Insight

BBDaneDell - Moderator May 2 @ 8:17 PM EDT

So true. A bad or great experience can mean a lot. What have you found makes a difference in getting good word of mouth activity? #k12prchat

hjreed May 2 @ 8:16 PM EDT

A2. Word of mouth and referrals are more important than ever. Our reputation precedes us. #k12prchat

BBDaneDell - Moderator May 2 @ 8:18 PM EDT

Yep, it's not about what you preach, it's about what you tolerate. #k12prchat

suhailafarooqui May 2 @ 8:17 PM EDT
24 hrs is great! More important: Define your standard and stick to it. #k12prchat https://t.co/nZpQ0VwBCB
- smithsteph May 2 @ 8:14 PM EDT
  
  try to respond within 24 hours, but quicker if there is a concern or important question. 24/7 #k12prchat
  In reply to @suhailafarooqui, @K12Insight

marci_minor May 2 @ 8:18 PM EDT

A2: Relationships & engagement is our focus this year. Ppl are loyal to others they trust. #k12prchat

BBDaneDell - Moderator May 2 @ 8:19 PM EDT

Question 3 #k12prchat

suhailafarooqui May 2 @ 8:19 PM EDT

A2: Data shows academics rarely sole reason families choose out. Neg. #CustomerExperience often plays more prominent role #k12prchat

Shelby9903 May 2 @ 8:19 PM EDT

So true!! #k12prchat

In reply to @BBDaneDell

marci_minor May 2 @ 8:19 PM EDT

Absolutely! #k12prchat

In reply to @BBDaneDell

cateked May 2 @ 8:19 PM EDT

A2: It's crucial to anticipate. 1st impressions (website, social media, the person answering the phone) guide decisions #k12prchat

nicolerlyons May 2 @ 8:20 PM EDT

A2: Just like we take our business elsewhere, families will take their students elsewhere if they don't get good customer service #k12prchat

BBDaneDell - Moderator May 2 @ 8:20 PM EDT

Why would this ever be the case? It makes no logical sense, but it makes perfect emotional sense. #k12prchat

suhailafarooqui May 2 @ 8:19 PM EDT

A2: Data shows academics rarely sole reason families choose out. Neg. #CustomerExperience often plays more prominent role #k12prchat

emdugan May 2 @ 8:20 PM EDT

A2. A bad interaction tends to be what's remembered. If they don't feel welcome, why should they trust school w/ their child? #k12prchat

JennQBrendan May 2 @ 8:20 PM EDT

It's ok to say "I don't know" just follow it up with, "but I'll help you to find the answer" & do it. #customerservice #k12prchat

suhailafarooqui May 2 @ 8:16 PM EDT

A1: Do you train your staff so responses are always accurate, complete, and courteous? (Even when they're having a bad day) #k12prchat

suhailafarooqui May 2 @ 8:21 PM EDT

A3: Good #CustomerService requires training. It's not something that comes naturally to all #k12prchat #schoolpr

BBDaneDell - Moderator May 2 @ 8:21 PM EDT

Making visible #k12prchat

hjreed May 2 @ 8:20 PM EDT

Families who feel their needs and expectations are being met are happy to get the word out.
In reply to @BBDaneDell

EdTechMack May 2 @ 8:21 PM EDT

Training! Secretaries: Value them & what they can do for you -- invest in ongoing PD for all non-cert staff! #k12prchat

BBDaneDell - Moderator May 2 @ 8:21 PM EDT

That sounds a lot like treating a person like a person and not like a request or task. #k12prchat

JennQBrendan May 2 @ 8:20 PM EDT
It's ok to say "I don't know" just follow it up with, "but I'll help you to find the answer" & do it. #customerservice #k12prchat
- suhailafarooqui May 2 @ 8:16 PM EDT
  
  A1: Do you train your staff so responses are always accurate, complete, and courteous? (Even when they're having a bad day) #k12prchat

cateked May 2 @ 8:22 PM EDT

A3: Role playing, sharing personal good/bad service experience. Holding day-long #customerservice training in June w/ @SkillPath #k12prchat

BBDaneDell - Moderator May 2 @ 8:19 PM EDT

Question 3 #k12prchat

ACPSCoachK May 2 @ 8:22 PM EDT

Q3: train active listening skills, communication methods appropriate to the audience, compassion, & outside the box solutions #k12prchat

emdugan May 2 @ 8:22 PM EDT

A3. We did a "Great Customer Service Begins w/ Me" training for all division clerical staff, custodians, teacher assts. & others #k12prchat

suhailafarooqui May 2 @ 8:23 PM EDT

A3: Measure quality of #CustomerService at every customer contact (just like @Uber) and not just at end of year #k12prchat

EdTechMack May 2 @ 8:23 PM EDT

Oops. A3. Secretaries most likely LIVE in your district. They are critical to overall success! #k12prchat

EdTechMack May 2 @ 8:21 PM EDT

Training! Secretaries: Value them & what they can do for you -- invest in ongoing PD for all non-cert staff! #k12prchat

BBDaneDell - Moderator May 2 @ 8:23 PM EDT

A3: Highlight good examples, what they did well and how to repeat it, also highlight bad examples and how to avoid them in future #k12prchat

ShawnMcKillop May 2 @ 8:23 PM EDT

They're on the front lines and often the closer contact for parents. #k12prchat

In reply to @EdTechMack

ACPSCoachK May 2 @ 8:23 PM EDT

Q3: helping everyone understand what sincere compassion & thoughtfulness looks & sounds like, even when you don't have the answer #k12prchat

suhailafarooqui May 2 @ 8:24 PM EDT

A3: Measuring after every interaction will give you precise insight into type of training needed. It's about creating a culture. #k12prchat

BBDaneDell - Moderator May 2 @ 8:24 PM EDT

The lowest level employees are usually the most impactful on #customerservice. Take care of them, so they take care of others. #k12prchat

EdTechMack May 2 @ 8:23 PM EDT
Oops. A3. Secretaries most likely LIVE in your district. They are critical to overall success! #k12prchat
- EdTechMack May 2 @ 8:21 PM EDT
  
  Training! Secretaries: Value them & what they can do for you -- invest in ongoing PD for all non-cert staff! #k12prchat

EdTechMack May 2 @ 8:24 PM EDT

A3: I still need to share this with those who asked! #k12prchat

nicolerlyons May 2 @ 8:24 PM EDT

A3: It starts at the top. If leadership shows good customer service, staff is more likely to follow. Teach by example. #k12prchat

charlatanFT May 2 @ 8:25 PM EDT

#k12prchat is now trending topic in United States. Get insights with Charlatan for Twitter. https://t.co/wDPgqaPw4G

hjreed May 2 @ 8:25 PM EDT

A3. Letting office staff feel they can prioritize customer service so parents don't feel they are being rushed/brushed off. #k12prchat

suhailafarooqui May 2 @ 8:25 PM EDT

Agreed 100% #k12prchat https://t.co/qt6wqhLP06

EdTechMack May 2 @ 8:23 PM EDT
Oops. A3. Secretaries most likely LIVE in your district. They are critical to overall success! #k12prchat
- EdTechMack May 2 @ 8:21 PM EDT
  
  Training! Secretaries: Value them & what they can do for you -- invest in ongoing PD for all non-cert staff! #k12prchat

EmilyR_Goonan May 2 @ 8:25 PM EDT

Q3: Ongoing training is needed. Provide examples of real situations & work through them. Train on tools that improve efficiency. #k12prchat

jfiler May 2 @ 8:25 PM EDT

A3 We train secretaries & new Ts, but fall short when it comes to custodial & food service staff & bus drivers. On my list... #k12prchat

smithsteph May 2 @ 8:25 PM EDT

A3: Lead by example! It is all our responsibility. #k12prchat

JoshuaTSauer May 2 @ 8:26 PM EDT

Joining late! Will catch up!#K12prchat

BBDaneDell - Moderator May 2 @ 8:26 PM EDT

Question 4 #K12PRchat

sarahwelch0613 May 2 @ 8:26 PM EDT

I was just about to type this same sentiment. So true! #k12prchat

nicolerlyons May 2 @ 8:24 PM EDT

A3: It starts at the top. If leadership shows good customer service, staff is more likely to follow. Teach by example. #k12prchat

ShawnMcKillop May 2 @ 8:26 PM EDT

Every member of the school team has value and makes connections with families all the time. Customer service is showing you care #k12prchat

jfiler May 2 @ 8:26 PM EDT

A4: Short answer...everyone. #k12prchat

BBDaneDell - Moderator May 2 @ 8:26 PM EDT

Give employees an identity. Everyone wants to be part of a team. This team cares about #customerservice. More than just a job. #k12prchat

tjentz May 2 @ 8:27 PM EDT

A3: Great question! We need to improve in this area at @GFSchools. #k12prchat

marci_minor May 2 @ 8:27 PM EDT

A4: Everyone is in charge of customer service. Lead by example. But when ppl at the top set a great example, it helps! #k12prchat

JoshuaTSauer May 2 @ 8:27 PM EDT

A4) The culture IS in charge. #K12prchat

BBDaneDell - Moderator May 2 @ 8:26 PM EDT

Question 4 #K12PRchat

smithsteph May 2 @ 8:27 PM EDT

A4: PR is great to take the lead, but it is everyone is in charge of customer service. #k12prchat

suhailafarooqui May 2 @ 8:28 PM EDT

A4: At recent @GreatCitySchls COO Conference Asst Supt of #CustomerService. Does any district here have one? #k12prchat #schoolpr

EmilyR_Goonan May 2 @ 8:28 PM EDT

Q4: Trick question? 😜 Everyone! Starts at the door but continues into the classroom. #k12prchat

hjreed May 2 @ 8:28 PM EDT

A5. NYC schools have Parent Coordinators and our job is to create a warm welcoming experience for families in each of our schools #k12prchat

ACPSCoachK May 2 @ 8:28 PM EDT

A4: every person at the school comes in contact with families and Ss. We're all responsible. #k12prchat

k_beach May 2 @ 8:28 PM EDT

Will be in and out for the remaining 30 mins, but ... A4 - Everyone! Modeled from the top, but everyone's responsibility. #K12PRChat

BBDaneDell - Moderator May 2 @ 8:26 PM EDT

Question 4 #K12PRchat

BBDaneDell - Moderator May 2 @ 8:28 PM EDT

I agree everyone needs to be in charge of their own #customerservice. But who should set the tone, the vision etc.? #k12prchat

smithsteph May 2 @ 8:27 PM EDT

A4: PR is great to take the lead, but it is everyone is in charge of customer service. #k12prchat

sarahwelch0613 May 2 @ 8:28 PM EDT

A4: Everyone is, of course. But the school board and superintendent definitely lead by example. #k12prchat

juliemcclurg May 2 @ 8:29 PM EDT

My role in Plano ISD is focused on non-instructional employee learning and I LOVE it! #K12prchat #customerservice

In reply to @EdTechMack

nicolerlyons May 2 @ 8:29 PM EDT

A4: Every single one of us. We work in a public service industry and we are each responsible for making sure we provide the best. #k12prchat

suhailafarooqui May 2 @ 8:29 PM EDT

A4: #CustomerService should permeate everything you do. Everyone from top to bottom. #k12prchat @K12Insight

JoshuaTSauer May 2 @ 8:29 PM EDT

A3) Reward good behavior publicly. A lot. #K12prchat

ShawnMcKillop May 2 @ 8:30 PM EDT

A4: Every staff is a district ambassador, although formal training can come from Communications dept, principals & senior teams #k12prchat

EdTechMack May 2 @ 8:30 PM EDT

A4: Everyone, yes. Give them all a voice in creating processes/protocols that become district standards and expectations. #k12prchat

cateked May 2 @ 8:30 PM EDT

What she says! #k12prchat

marci_minor May 2 @ 8:27 PM EDT

A4: Everyone is in charge of customer service. Lead by example. But when ppl at the top set a great example, it helps! #k12prchat

smithsteph May 2 @ 8:30 PM EDT

Really PR, Supt and Admins set the tone and create the vision. #k12prchat

In reply to @BBDaneDell

hjreed May 2 @ 8:30 PM EDT

A4. My numbering is off :( Anyway, we get training at local and citywide levels. Turnkey it at school #k12prchat

suhailafarooqui May 2 @ 8:30 PM EDT

A4: Experience w/ 400 districts: 10,000 student-district has 100 people who's primary job is customer service #k12prchat

JoshuaTSauer May 2 @ 8:30 PM EDT

I third #K12prchat

cateked May 2 @ 8:30 PM EDT
What she says! #k12prchat
- marci_minor May 2 @ 8:27 PM EDT
  
  A4: Everyone is in charge of customer service. Lead by example. But when ppl at the top set a great example, it helps! #k12prchat

marci_minor May 2 @ 8:30 PM EDT

When administrators are involved in the processes we expect Ts to be involved in, it reiterates importance. #k12prchat

In reply to @BBDaneDell

tjentz May 2 @ 8:30 PM EDT

A4: Everyone should be part of the customer service fabric of your district. We're in this together! #k12prchat

JulieThannum May 2 @ 8:32 PM EDT

Q4: customer service in our schools is everyone's responsibility but it must be modeled regularly from top down #k12prchat

andreagribble May 2 @ 8:32 PM EDT

A4 - I walk into a lot of schools. When support staff, teachers, leadership and students greet me with a smile- it says so much! #k12prchat

pegmannion May 2 @ 8:32 PM EDT

A0: another from chilly Chicago area. Ditto on @SouthwestAir . Friendly service always. @FaithBehr #k12prchat

cateked May 2 @ 8:05 PM EDT
Here in Deerfield, IL with cold fingers after watching lax. @pegmannion? A0: Any interaction with @SouthwestAir = A+ customer svc #k12prchat
- BBDaneDell - Moderator May 2 @ 8:00 PM EDT
  
  Welcome to #k12prchat. Let us know you're here, where you are tweeting from, tag a friend you think should participate and answer Question 0

BBDaneDell - Moderator May 2 @ 8:33 PM EDT

Question 5 #K12PRchat

EdTechMack May 2 @ 8:33 PM EDT

They love professional development -- it impresses upon them their worth and value to the overall mission & vision of a district. #k12prchat

In reply to @juliemcclurg

hegotschooled May 2 @ 8:33 PM EDT

As a teacher, NOT a PR rep, I think we entitle parents and enslave teachers when we give parents unchecked "velvet glove" service #k12prchat

Shelby9903 May 2 @ 8:34 PM EDT

A4: If everyone owns it, no on OWNS it. Someone has to lead the charge, provide the training, and hold rest of us accountable. #k12prchat

marci_minor May 2 @ 8:34 PM EDT

A5: Best tool: supportive internal admin team. Makes comm with Ps, Ts, & Ss run smoothly with any other tool bcs they trust you. #k12prchat

tjentz May 2 @ 8:34 PM EDT

A5: THIS! The resources you provide your team. Great job, @EdTechMack! #K12PRchat

EdTechMack May 2 @ 8:30 PM EDT

A4: Everyone, yes. Give them all a voice in creating processes/protocols that become district standards and expectations. #k12prchat

andreagribble May 2 @ 8:35 PM EDT

A5 - It can start with the answering service. Just called a school in Wyoming - and it was the supt who gave the first message. #k12prchat

BBDaneDell - Moderator May 2 @ 8:35 PM EDT

Social media is a great opportunity to provide #customerservice. But any face to face has to be treated as a special opportunity. #k12prchat

sarahwelch0613 May 2 @ 8:35 PM EDT

A5: It's amazing the level of high quality customer service you can provide when you pick up the phone and call someone! #k12prchat

smithsteph May 2 @ 8:35 PM EDT

What @EdTechMack said...me too #k12prchat

EdTechMack May 2 @ 8:30 PM EDT

A4: Everyone, yes. Give them all a voice in creating processes/protocols that become district standards and expectations. #k12prchat

AmyOlsonPR May 2 @ 8:36 PM EDT

We use social media proactively and reactively. Lately, we've used it a lot in #servicerecovery. #k12prchat

In reply to @BBDaneDell

BBDaneDell - Moderator May 2 @ 8:36 PM EDT

Back to school nights, sporting events, assemblies, anytime someone comes to a campus. They need to leave feeling it was special. #k12prchat

JoshuaTSauer May 2 @ 8:36 PM EDT

Hard to train a bad attitude. I'll take a good attitude over a bad one any day. Regardless of skill level, credentials. #K12prchat

CorMur21 May 2 @ 8:36 PM EDT

The best tool is a philosophy: be accurate, courtesy and timely! #k12prchat

andreagribble May 2 @ 8:36 PM EDT

A5 - as a parent, I love social media, remind, and texts! But nothing beats a great smile and a listening ear! #k12prchat

suhailafarooqui May 2 @ 8:37 PM EDT

A5: Bit of shameless promotion: @K12Insight built #LetsTalk! precisely for this . Software implementation training support #K12prchat

JulieThannum May 2 @ 8:37 PM EDT

Q5: effective customer service requires professional development and training program - especially for front line staff #k12prchat

BBDaneDell - Moderator May 2 @ 8:37 PM EDT

Agreed. Someone has to be the person how doesn't tolerate poor #customerservice and raises everyone's expectations. #k12prchat

Shelby9903 May 2 @ 8:34 PM EDT

A4: If everyone owns it, no on OWNS it. Someone has to lead the charge, provide the training, and hold rest of us accountable. #k12prchat

ShawnMcKillop May 2 @ 8:37 PM EDT

And if in those face-to-face interactions the person is wearing a special hat, even better!! #Road2NSPRA #K12prchat

In reply to @BBDaneDell

smithsteph May 2 @ 8:38 PM EDT

that is great. #k12prchat

In reply to @andreagribble

BBDaneDell - Moderator May 2 @ 8:38 PM EDT

#CustomerService has to be proactive. Reactionary service recovery is good, but damage is already done. @SouthwestAir vs @united. #k12prchat

JulieThannum May 2 @ 8:38 PM EDT

That approach implies customer service is us vs them for teachers; not so - being kind doesn't mean giving in to all demands #k12prchat

In reply to @hegotschooled

pegmannion May 2 @ 8:38 PM EDT

A4: Security staff at our main entrances & our receptionist great customer service ambassadors. 1st impressions matter. #k12prchat

emdugan May 2 @ 8:39 PM EDT

A5. Definitely PD, but have to allow there to be some dialogue too. Gather input on what others see as cust. svc. issues in dist. #k12prchat

cateked May 2 @ 8:39 PM EDT

Agree. Personally working on not quickly responding after hours/weekends so as not to set expectations that Ts are "always on." #k12prchat

hegotschooled May 2 @ 8:33 PM EDT

As a teacher, NOT a PR rep, I think we entitle parents and enslave teachers when we give parents unchecked "velvet glove" service #k12prchat

k_beach May 2 @ 8:39 PM EDT

A5 Whatever the channel/tool (in person event, phone, social media), person needs to feel genuinely heard after interaction. #k12prchat

marci_minor May 2 @ 8:39 PM EDT

The messenger is just as important as the message! #k12prchat

In reply to @k_beach

smithsteph May 2 @ 8:39 PM EDT

agreed. #k12prchat

In reply to @k_beach

andreagribble May 2 @ 8:39 PM EDT

A3 - Any videos from schools who have top notch customer service? Would be a cool PD/training opportunity for other schools! #k12prchat

BBDaneDell - Moderator May 2 @ 8:40 PM EDT

Question 6 #K12PRchat

hjreed May 2 @ 8:40 PM EDT

A5. We have student ambassadors who rep the school at Open Houses, tours, etc. visitors like hearing it "from the horse's mouth" #k12prchat

jfiler May 2 @ 8:40 PM EDT

A5: Life experience can be a great training tool for customer service. Back to A0-refer to great/poor ex. from your life. #k12prchat

suhailafarooqui May 2 @ 8:41 PM EDT

A6: @WCPSS great story of district putting system in place to track and fix school responses https://t.co/bOdXn0vcCo #k12prchat @K12Insight

smithsteph May 2 @ 8:41 PM EDT

A6: We can be our own challenge. Just have to be in the moment and mindset of treating others how you want to be treated. #k12prchat

JoshuaTSauer May 2 @ 8:41 PM EDT

A5) I think personalized outreach+ response is 💯. E.g., media management tool Sprout Social is a fav. Monitors 7 SM channels. #K12prchat

BBDaneDell - Moderator May 2 @ 8:33 PM EDT

Question 5 #K12PRchat

BBDaneDell - Moderator May 2 @ 8:41 PM EDT

Great #customerservice means defining expectations. Overcommitting leads to disappointment & frustration Cant agree more with you #k12prchat

hegotschooled May 2 @ 8:33 PM EDT

As a teacher, NOT a PR rep, I think we entitle parents and enslave teachers when we give parents unchecked "velvet glove" service #k12prchat

cateked May 2 @ 8:41 PM EDT

Anyone? Please share! #k12prchat

andreagribble May 2 @ 8:39 PM EDT

A3 - Any videos from schools who have top notch customer service? Would be a cool PD/training opportunity for other schools! #k12prchat

pegmannion May 2 @ 8:41 PM EDT

A5: Old school, but lot to be said for a human answering switchboard. Personal attention for people w/Qs #k12prchat

tjentz May 2 @ 8:42 PM EDT

A6: Time to provide PD to all of our staff. Working on bite size pieces, but that doesn't help with gaining momentum. #K12prchat

JoshuaTSauer May 2 @ 8:42 PM EDT

A6) Complacency #K12prchat

BBDaneDell - Moderator May 2 @ 8:40 PM EDT

Question 6 #K12PRchat

suhailafarooqui May 2 @ 8:42 PM EDT

A6: #CustomerService in schools takes place in silos w/out standards defined and proper training #k12prchat @K12Insight

andreagribble May 2 @ 8:42 PM EDT

A6 - Lots of people to coach in the right direction. That can be tough. Especially when bad experiences travel so quickly... #k12prchat

jfiler May 2 @ 8:42 PM EDT

A6: The day-to-day is a challenge... we can't have tunnel vision. Always be aware of the impressions you are making. #k12prchat

BBDaneDell - Moderator May 2 @ 8:43 PM EDT

How true this is. What is the difference in @realDonaldTrump serving you vs @prattprattpratt #k12prchat

marci_minor May 2 @ 8:39 PM EDT

The messenger is just as important as the message! #k12prchat
In reply to @k_beach

JulieThannum May 2 @ 8:43 PM EDT

Q6: time & lack of training hinder school staff; it doesn't take much to be kind & friendly - LISTEN; talk less, smile more #k12prchat

hjreed May 2 @ 8:43 PM EDT

A6. I would like to have more staff meetings with office personnel so they know the story behind decisions/events/policies #k12prchat

smithsteph May 2 @ 8:44 PM EDT

I have always loved this story of customer service: https://t.co/UEbtc3MH6P Give em the pickle #k12prchat

AmyOlsonPR May 2 @ 8:44 PM EDT

A6: I think volume of interaction vs. staff level can play a role as an obstacle to optimal customer service. #k12prchat

In reply to @BBDaneDell

BBDaneDell - Moderator May 2 @ 8:44 PM EDT

Biggest obstacle I see in any org is "We cant cause we dont have the resources." Its not about perfection but improvement #k12prchat

EdTechMack May 2 @ 8:45 PM EDT

I used these examples in this year's module: https://t.co/HwdeakhHxr (fun examples) and https://t.co/8yuU7O2T0M (what not to do), #k12prchat

In reply to @andreagribble, @cateked

ShawnMcKillop May 2 @ 8:45 PM EDT

A6: Low staff morale's caused by lack of appreciation/value. It's a virus & shouldn't be. Show gratitude, give credit, appreciate #k12prchat

k_beach May 2 @ 8:45 PM EDT

A6 Remember that this may be the 3000th time we've answered X, but could be new info to parent. Remain respectful & keep smiling #k12prchat

smithsteph May 2 @ 8:45 PM EDT

agree but this takes nothing more than a positive attitude to make a difference. Think can do not can't or won't #k12prchat

In reply to @BBDaneDell

jfiler May 2 @ 8:45 PM EDT

I "borrowed" this from you and still have a musical pickle we use to end training with a hot potato-type game. #k12prchat

In reply to @smithsteph

ROAD2NSPRA May 2 @ 8:45 PM EDT

Ex. of good service: @ShawnMcKillop broke into AGB's home earlier. Security guard snapped photo anyway cuz Shawn said it was for #k12prchat

ShawnMcKillop May 2 @ 2:42 PM EDT

Where would we be w/o our phones #SchoolPR? It's only right that #Road2NSPRA visit 🇨🇦inventor Alexander Graham Bell's historical home 🔔☎️📱📞

BBDaneDell - Moderator May 2 @ 8:45 PM EDT

There isn't an excuse for doing your best. Everyone can do their best, that doesn't mean they will be perfect. #k12prchat

BBDaneDell - Moderator May 2 @ 8:44 PM EDT

Biggest obstacle I see in any org is "We cant cause we dont have the resources." Its not about perfection but improvement #k12prchat

cateked May 2 @ 8:45 PM EDT

A6: Time, high expectations/demands. Overcome by devoting time to training front-line staff & praise/thanks for good service #k12prchat

BBDaneDell - Moderator May 2 @ 8:40 PM EDT

Question 6 #K12PRchat

smithsteph May 2 @ 8:45 PM EDT

I agree because for the person asking it is the first time (we hope) #k12prchat

In reply to @k_beach

JoshuaTSauer May 2 @ 8:46 PM EDT

A6 #K12prchat

cateked May 2 @ 8:45 PM EDT
A6: Time, high expectations/demands. Overcome by devoting time to training front-line staff & praise/thanks for good service #k12prchat
- BBDaneDell - Moderator May 2 @ 8:40 PM EDT
  
  Question 6 #K12PRchat

nicolerlyons May 2 @ 8:46 PM EDT

A6: Unhappy employees won't provide good service. Build a staff that is passionate and keep a positive work environment. #k12prchat

BBDaneDell - Moderator May 2 @ 8:47 PM EDT

Question 7 #K12PRchat

BBDaneDell - Moderator May 2 @ 8:47 PM EDT

Yes, #customerservice is mostly about attitude, it's less about resources though they can put a strain on it. #k12prchat

In reply to @smithsteph

suhailafarooqui May 2 @ 8:47 PM EDT

Agreed. Important rule to #CustomeService is to first listen to your customer #k12prchat https://t.co/4KruIiYRM3

pegmannion May 2 @ 8:41 PM EDT

A5: Old school, but lot to be said for a human answering switchboard. Personal attention for people w/Qs #k12prchat

KleinISDJustin May 2 @ 8:47 PM EDT

Open/closed hours & finding the right knowledgeable party for answers. Our solution was @K12Insight Let's Talk. We love it! #k12prchat

BBDaneDell - Moderator May 2 @ 8:40 PM EDT

Question 6 #K12PRchat

BBDaneDell - Moderator May 2 @ 8:47 PM EDT

Wait, treating people like human beings instead of a policy? Novel idea there. #customerservice #k12prchat

ROAD2NSPRA May 2 @ 8:45 PM EDT
Ex. of good service: @ShawnMcKillop broke into AGB's home earlier. Security guard snapped photo anyway cuz Shawn said it was for #k12prchat
- ShawnMcKillop May 2 @ 2:42 PM EDT
  
  Where would we be w/o our phones #SchoolPR? It's only right that #Road2NSPRA visit 🇨🇦inventor Alexander Graham Bell's historical home 🔔☎️📱📞

Shelby9903 May 2 @ 8:47 PM EDT

Q6: It's always about time. But quality customer service now takes so much less than putting that fire out later. #k12prchat

BBDaneDell - Moderator May 2 @ 8:48 PM EDT

This by itself. You want good customer service, have good employee service. #k12prchat

nicolerlyons May 2 @ 8:46 PM EDT

A6: Unhappy employees won't provide good service. Build a staff that is passionate and keep a positive work environment. #k12prchat

EdTechMack May 2 @ 8:48 PM EDT

Have to ensure all involved know "yes, you're heard" does not always equate to "you get what you want." Delicate balance. #k12prchat

In reply to @k_beach

AmyOlsonPR May 2 @ 8:48 PM EDT

This is so true. So often we're caught up in burgeoning to-do lists. We need to stop, listen and empathize. #k12prchat

In reply to @smithsteph

JennQBrendan May 2 @ 8:48 PM EDT

Weak websites, apps that don't work & using social as a soapbox. Provide quality comm & a space/ place for open comments/feedback #K12PRchat

BBDaneDell - Moderator May 2 @ 8:40 PM EDT

Question 6 #K12PRchat

nicolerlyons May 2 @ 8:48 PM EDT

A7: Social media. If you are on a neighborhood HOA Facebook group, trust me... you'll know. 😂 #k12prchat

tjentz May 2 @ 8:48 PM EDT

A7: If you don't know how to ask your community these questions, we're in deep trouble #k12prchat

suhailafarooqui May 2 @ 8:49 PM EDT

A7: It's perhaps the most difficult thing to hide #k12prchat #schoolpr

JoshuaTSauer May 2 @ 8:49 PM EDT

A7) Survey data. Quantitative and qualitative. Throughout the year. Pre-bond polling will tell you a lot as well. #K12prchat

BBDaneDell - Moderator May 2 @ 8:47 PM EDT

Question 7 #K12PRchat

JulieThannum May 2 @ 8:49 PM EDT

Your core values say a lot for your company culture and customer service - just ask @suhailafarooqui and @K12Insight #k12prchat

ShawnMcKillop May 2 @ 8:50 PM EDT

And often we communicate those to-do lists w/o strategy or intent. We then become part of the noise in district. We need focus #k12prchat

In reply to @AmyOlsonPR, @smithsteph

BBDaneDell - Moderator May 2 @ 8:50 PM EDT

If you have to ask if your organization is doing a good job with #customerservice, then you are already are not doing well. #k12prchat

pegmannion May 2 @ 8:50 PM EDT

A6: Rationale is huge with employees & parents alike. Help others understand the "why". #k12prchat

hjreed May 2 @ 8:43 PM EDT

A6. I would like to have more staff meetings with office personnel so they know the story behind decisions/events/policies #k12prchat

suhailafarooqui May 2 @ 8:50 PM EDT

A7: Good #CustomerService builds everyone's trust in district leadership #k12prchat

juliezwahr May 2 @ 8:51 PM EDT

Q7: Training then followed by "secret" shoppers who track and outline their experience. Honor outstanding campus. Works. #k12prchat

AmyOlsonPR May 2 @ 8:51 PM EDT

I agree whole-heartedly. #PRStrategy needs to mesh with district strategy for efforts to be effective. #k12prchat

In reply to @ShawnMcKillop, @smithsteph

faltysd May 2 @ 8:51 PM EDT

If you're there, visiting schools, meeting with kids and parents...you'll know. More than you'd want. Need a survey to quantify. #k12prchat

In reply to @BBDaneDell

smithsteph May 2 @ 8:51 PM EDT

A7: knowing we can always improve and won't always be at our best, but we have to keep trying. #positiveattitude #k12prchat

ShawnMcKillop May 2 @ 8:51 PM EDT

A8: Employee & parent satisfaction surveys are great for taking the temperature in district. We need to listen to what is said. #k12prchat

JulieThannum May 2 @ 8:52 PM EDT

Cannot forget important piece of customer service & any PR effort - feedback (evaluation) multiple tools quantitative/qualitative #k12prchat

EmilyR_Goonan May 2 @ 8:52 PM EDT

Q7: Our town is very vocal on SM if something is not up to standards. We've also gotten valuable insight through surveys.#justask #k12prchat

BBDaneDell - Moderator May 2 @ 8:52 PM EDT

Do others want to refer your services, district or school to their friends. Your #customerservice is probably at the heart of it. #k12prchat

JulieThannum May 2 @ 8:53 PM EDT

Sounds like a smart Superintendent right there! #k12prchat

In reply to @faltysd, @BBDaneDell

KleinISDJustin May 2 @ 8:53 PM EDT

@BBDaneDell I put the kids to bed early just to participate in #K12PRChat. ⤵️ This is basically my life.

ShawnMcKillop May 2 @ 8:53 PM EDT

Building trust is the main objective in all of our #schoolpr work! Customer service is key. #k12prchat

suhailafarooqui May 2 @ 8:50 PM EDT

A7: Good #CustomerService builds everyone's trust in district leadership #k12prchat

faltysd May 2 @ 8:53 PM EDT

Time, energy and attitude. Understanding who the customer is in each setting. #AllintheGame #k12prchat

In reply to @BBDaneDell

BBDaneDell - Moderator May 2 @ 8:54 PM EDT

Question 8 #K12PRchat

suhailafarooqui May 2 @ 8:54 PM EDT

A7: Talk to people. Nothing builds trust like being there, and being responsive. #k12prchat @K12Insight

suhailafarooqui May 2 @ 8:54 PM EDT

A7: Think of brands like @Uber: Develop rating systems, surveys, and ask for feedback #k12prchat @K12Insight #CustomerService

sarahwelch0613 May 2 @ 8:54 PM EDT

A7: They vent on social media and call superintendent, school board directly. #k12prchat

JoshuaTSauer May 2 @ 8:55 PM EDT

A7b) "the danger of a single story." Best Ted Talk. Shouldn't let one bad incident be forever. Grace. Empower +help others grow. #K12prchat

tjentz May 2 @ 8:55 PM EDT

A8: Our customer service is about our brand. And our brand is all about kids. Everything is for them. #K12PRchat

JulieThannum May 2 @ 8:55 PM EDT

We approach feedback from all angles: #LetsTalk & @K12Insight tools, Survey Monkey, @thotexchange @Blackboard products and more! #k12prchat

suhailafarooqui May 2 @ 8:55 PM EDT

A8: If you dont tell your story someone else will. Think of #CustomerService as your own permanent branding campaign #k12prchat @K12Insight

suhailafarooqui May 2 @ 8:56 PM EDT

A8: Good #customerservice wins people over one person at a time #k12prchat

BBDaneDell - Moderator May 2 @ 8:56 PM EDT

Look outside of your industry for ways to get better and innovate. #SchoolPR can do better in this are. Right @zacrantz? #k12prchat

suhailafarooqui May 2 @ 8:54 PM EDT

A7: Think of brands like @Uber: Develop rating systems, surveys, and ask for feedback #k12prchat @K12Insight #CustomerService

suhailafarooqui May 2 @ 8:57 PM EDT

A8: People don't forget good #CustomerService #k12prchat

AmyOlsonPR May 2 @ 8:57 PM EDT

Yet nothing ever improves without #measurement. #k12prchat

BBDaneDell - Moderator May 2 @ 8:50 PM EDT

If you have to ask if your organization is doing a good job with #customerservice, then you are already are not doing well. #k12prchat

cateked May 2 @ 8:57 PM EDT

A8: With culture of communication: transparent/responsive/#customerservice + sharing & promoting that culture publicly = BRAND. #k12prchat

BBDaneDell - Moderator May 2 @ 8:54 PM EDT

Question 8 #K12PRchat

ShawnMcKillop May 2 @ 8:57 PM EDT

A8: Good experiences bring customers back b/c they feel like they're part of the family. Consistent service gains loyalty & trust #k12prchat

KleinISDJustin May 2 @ 8:58 PM EDT

Ask a random parent how you're doing. Better yet, send out surveys after you've answered their question. #K12PRChat

BBDaneDell - Moderator May 2 @ 8:47 PM EDT

Question 7 #K12PRchat

BBDaneDell - Moderator May 2 @ 8:58 PM EDT

So much of our interactions today are swift & shallow. Those fade. #customerservice takes time, but it is deep and lasting. #k12prchat

sarahwelch0613 May 2 @ 8:58 PM EDT

A8: There isn't a marketing campaign or PR strategy that can Fix poor customer service. That's where you have to start. #k12prchat

cateked May 2 @ 8:58 PM EDT

I read this as people don't forget food. Which is true. And why we provide food at our #CustomerService training. #k12PRChat

suhailafarooqui May 2 @ 8:57 PM EDT

A8: People don't forget good #CustomerService #k12prchat

JulieThannum May 2 @ 8:58 PM EDT

When it comes to effective customer service, you cannot be afraid to ask people "how are we doing?" #k12prchat

BBDaneDell - Moderator May 2 @ 8:59 PM EDT

@suhailafarooqui On fire to end #k12prchat

In reply to @suhailafarooqui, @suhailafarooqui

EmilyR_Goonan May 2 @ 8:59 PM EDT

Q8: Good customer service results in trust. TRUST! That's all you can ask for. Positivity, passion, and patience go a long way. #k12prchat

EdTechMack May 2 @ 8:59 PM EDT

We have talked about doing this for security checks -- like it for customer service, too! @techguyshaw -- let's make this happen! #K12prchat

juliezwahr May 2 @ 8:51 PM EDT

Q7: Training then followed by "secret" shoppers who track and outline their experience. Honor outstanding campus. Works. #k12prchat